# Content Governance — Keep Humanity First Website
## The convention used throughout this site
Any fact this build could not verify — legal registration, financial figures, impact statistics, staff and board names, testimonials, partnerships, service areas, contact details, photography — is shown as:
- A short inline tag: `…pending…`, styled as a dashed, muted, clearly-not-final element, or
- A full placeholder block: `
…
`, used for entire sections with no real content yet (e.g., the homepage "Current Appeal," Stories, News).
**Nothing behind these tags was invented.** This directly implements the brief's Content Safety Rule (Section 39): the agent must never invent beneficiaries, donations, financial figures, impact statistics, testimonials, staff, board members, partners, government/UN relationships, charity registrations, awards, certifications, case studies, project locations, or emergency situations.
## Content ownership model (per brief Section 37)
Once real content replaces these placeholders, each content type should have an owner, a reviewer, a publication date, and — for anything factual — a source:
| Content type | Owner | Reviewer | Source required? |
|---|---|---|---|
| Mission / About | [pending] | [pending] | No, but must be internally approved |
| Programs | [pending] | [pending] | Yes — must reflect real, current services |
| Impact metrics | [pending] | [pending] | Yes — figure + date + method |
| Stories | [pending] | [pending] | Yes — documented consent |
| Financial / annual reports | [pending] | [pending] | Yes — audited or internally certified figures |
| Leadership / governance | [pending] | [pending] | Yes — confirmed by the individual |
| Legal / registration | [pending] | [pending] | Yes — regulator record |
## Before replacing a placeholder, confirm
1. Is this fact real and current?
2. Do we have a named source or the named person's confirmation?
3. Would this survive a due-diligence review by a journalist, auditor, or institutional partner (the brief's fourth audience)?
4. If it's a person's story or photo, is documented consent on file?
If any answer is no, leave the placeholder in place rather than publishing a best guess.
## Photography
Per the brief's Photography Policy (Section 19): use real organizational/project photography first, then consent-approved beneficiary photography, then commissioned photography, and licensed stock only as a last resort. This build uses abstract placeholder blocks (a repeating pattern, not stock photos of unrelated people) specifically so nobody mistakes a placeholder for a real photo of a real person.